Sales and Marketing
CNH Industrial is a world-class equipment and services company dedicated to advancing the noble work of agriculture and construction workers. Driven by our shared purpose of Breaking New Ground, we are passionate about bringing Innovation, Sustainability, and Productivity to all that we do. As a truly global company, CNH Industrial’s 37,000+ employees form part of a diverse and inclusive workplace, focused on empowering customers to grow, and build, a better world through our core brands: Case IH, STEYR, New Holland Agriculture, CASE, and New Holland Construction.
We are currently seeking a Construction Equipment Product Marketing Manager to represent emerging products and technologies for our New Holland Construction Equipment brand. This individual should be a motivated hard worker ready to manage a variety of product marketing needs for the North American construction equipment market.
- Plans, implements and evaluates the strategy for optimizing current product portfolio on key new emerging products for the New Holland CE brand including but not limited to Sub-Compact Wheel loaders, Mini-Track Loaders, Rough Terrain Forklifts using a data-driven approach
- Establishes (through careful data and benchmarking), pricing, expense budgets, profit plans and future product development to manage a product or product category’s life cycle
- Plans and implements strategy for implementation of telematics utilization across both internal and dealer stakeholders, maximizing customer efficiency and reducing downtime
- Provides training, education, and technical assistance to the sales force, dealers and customers
- Uses market research, product analysis, and direct customer feedback to recognize opportunities for advancing the brand with current and future product categories and technology offerings
- Other related duties as assigned
The annual salary for this role is $119,000 – $174,000 (Actual salaries will vary and will be based on various factors, such as skill, experience and qualification for the role.)
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- Bachelor’s degree required
- 5+ years or more of relevant product management or product marketing experience required.
- 8+ years of construction equipment (or similar) industry
- Demonstrated project management, organizational, and communication skills to varying levels of the organization.
CNH Industrial offers a wide variety of benefits that not only encourages wellness and preventive care, but we also provide the right tools and programs to help you achieve it. Our benefits package includes medical, dental, vision, disability, and life insurance. Our industry leading 401k will support you in meeting your retirement objectives. Additional benefits include paid parental leave, flexible work policies, opportunities for self-development and paid leave for specific activities. Click here for more information!
US applicants: CNH Industrial is an equal opportunity employer. This company considers candidates regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. Applicants can learn more about their rights by viewing the federal “EEO is the Law” poster here. CNH Industrial participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. You can view additional information here.
If you need reasonable accommodation with the application process, please contact us at narecruitingmailbox@cnh.com.
Canada applicants: CNH Industrial is an equal opportunity employer. This company considers candidates regardless of race, colour, religion, sex, sexual orientation, gender identity, nationality, place of origin, disability, marital status, family status, age, or any other ground prohibited by applicable provincial human rights legislation.
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