engineering
& technical

(SPEECH)[UPBEAT MUSIC]

(DESCRIPTION)
Logo, CNHI Industrial. Precision Technology. A person uses a tablet touch screen to examine a farm field.

A tractor pulls various equipment across a farm field. Text, Precision.

Two people point at a laptop in an office.

The tractor pulls a tiller behind it and tills the field. Text, Prescription Rate Application. People in an office check readings from a unit in the field on their laptop.

A harvester moves across a field. Text, Yield Mapping.

Blue lines overlay the field and show a computer map of the field. A farmer marks a clipboard as the tractor moves by behind him. Text, Real Time Telematics.

Two tractors move across a field. A tractor pushes dirt with a front-mounted shovel.

An excavator piles dirt in an open field. A person controls it from a tablet.

Text, Automation. A tractor with a hay baler moves across a field and deposits the bales of hay.

Text, Automation system detecting reduced grain quality.

Supervised Autonomy. A unit with no driver drives beside a unit with a driver.

Text, Full Autonomy. An autonomous vehicle spreads seeds on a field.

Logo, CNHI Industrial. Breaking New Ground. Innovation. Sustainability. Productivity.

(SPEECH)[UPBEAT MUSIC]

(DESCRIPTION)
Text, FARMERS ARE FACING THE GREATEST CHALLENGES EVER.

Two men kneel in a field of crops. One woman gestures to another, behind farm equipment.

Text, FEEDING A GROWING POPULATION.

SHIFTING CLIMATES.

A riverbed is cracked and dry.

Text, LABOR SHORTAGES.

One man holds a tablet in front of another smiling man outdoors.

Text, WE HELP OUR CUSTOMERS.

BE PROFITABLE.

BE PRODUCTIVE.

BE SUSTAINABLE.

Cattle graze on a green field.

Text, PRECISION TECHNOLOGY.

AUTOMATION, FROM TILLAGE TO HARVEST.

A harvester drives over an amber field.

Text, DRIVING HIGHER YIELDS.

REDUCING WASTE.

DOING MORE WITH LESS.

OUR PATH TO AUTONOMY.

Tractors and other equipment drive across farms.

Text, EXPANDING OPERATING WINDOWS.

INCREASING EFFICIENCY.

IMPROVING QUALITY

CONNECTED PLATFORMS

SEAMLESSLY CONNECT FARMERS TO THEIR MACHINES.

THEIR FIELDS.

THEIR TEAM.

THEIR PARTNERS.

ANYWHERE.

ANYTIME. A tractor drives at night.

Text AUTOMATION.

AUTONOMY.

CONNECTED PLATFORMS.

CNH INDUSTRIAL. Breaking New Ground WITH TECHNOLOGY. Innovation. Sustainability. Productivity.

(SPEECH)[MUSIC PLAYING]

(DESCRIPTION)
Breaking New Ground, Innovation Sustainability Productivity

(SPEECH)
DAN ESLINGER: CNH Industrial technology makes every operator an expert. The interesting thing about what we do at CNH Industrial is that we take normal humans that can maybe operate at an non-highway vehicle, so your car, your truck, and we can put them into a field and make them able to follow a line that is no bigger than your pinky finger endlessly for miles in a straight line, in curves, pivot irrigation. And I think that’s really something that most people don’t understand about our industry.

JOHN PREHEIM: Data can give farmers superpowers. If you look at how technology’s driven a lot of industries over the past few years, the massive amount of data that people have access to bring that up to the cloud, and it really gives you an ecosystem that you can create. You as a farmer that have a large fleet of equipment, for example, you can turn all your operators into excellent operators by providing advisement and recommendations that you can send back down to them in the equipment and really monitor how the agronomic activity is performing.

DAN ESLINGER: Then you go and extend that and data really gives you that rewind and fast forward to predict what you’re going to be able to get for yield out of that Earth based on what you’ve done on past farming practices.

JOHN PREHEIM: But because we’re adding intelligence and capabilities to the platforms and communication between them, it really enables somebody to scale.

DAN ESLINGER: CNH Industrial’s technology helps farmers grow their business.

(DESCRIPTION)
Text, Innovate with Us, www dot cnh industrial dot com

Strips of metallic red, silver and gray whoosh, Logo, C N H I, Industrial