Sales and Marketing
CNH Industrial is a world-class equipment and services company dedicated to advancing the noble work of agriculture and construction workers. Driven by our shared purpose of Breaking New Ground, we are passionate about bringing Innovation, Sustainability, and Productivity to all that we do. As a truly global company, CNH Industrial’s 37,000+ employees form part of a diverse and inclusive workplace, focused on empowering customers to grow, and build, a better world through our core brands: Case IH, STEYR, New Holland Agriculture, CASE, and New Holland Construction.
As a Cash Crop Product Specialist, you will be the New Holland Cash Crop Customer Segment product expert for an assigned territory within North America. We are looking for someone who is passionate about this industry and machinery and is enthusiastic about identifying market conditions, market trends (including the advancement of Precision Technology and competitor strategies), training development and delivery! Primary products of responsibility will include combines, self-propelled sprayers, seeding equipment and high horsepower tractors.
- Work with the dealer network to drive sales of cash crop products as the primary in-field operational trainer providing own-and-use training for dealer sales staff.
- Heavy focus on participating with dealer in on-site customer meetings, customer demonstrations and clinics.
- Drive continuous improvement in dealer capabilities with precision technologies as a technical resource and product expert that provides hands on experience through demonstrations.
- Assist in regional marketing and training material development working with brand and product marketing managers, shared services and the field sales team.
- Provide voice of customer/voice of dealer feedback to the Brand (Product marketing group) to guide product development and marketing actions.
- Analyze and communicate regional trends pertaining to brand performance, competition and marketplace.
- Implement dealer marketing strategies in collaboration with our sales staff to increase sales and market share for cash crop equipment
- Support field sales and dealers with driven conquest opportunities and coordinate opportunities within the New Holland Customer Relationship Management (CRM) process to deliver sales.
- Activate annual marketing plans within your Region to achieve the key quantitative objectives – Market Share & Revenue.
- Support the distribution strategy in coordination with the Regional Dealer Development organization.
- Support regional and national trade shows and training as necessary.
- Manage and operate company inventory machines used for demonstration and training purposes.
- Bachelor’s degree or equivalent experience and at least two (2) years’ experience in heavy equipment or agricultural industry; OR
- Associates’ degree or equivalent experience and at least five (5) years’ experience in heavy equipment or agricultural industry; OR
- HS Diploma or equivalent experience and at least eight (8) years’ experience in heavy equipment or agricultural industry
- Must be able and willing to meet travel expectations of 80%
- Ideal candidate has a passport (or eligibility to acquire a passport).
CNH Industrial offers a wide variety of benefits that not only encourages wellness and preventive care, but we also provide the right tools and programs to help you achieve it. Our benefits package includes medical, dental, vision, disability, and life insurance. Our industry leading 401k will support you in meeting your retirement objectives. Additional benefits include paid parental leave, flexible work policies, opportunities for self-development and paid leave for specific activities. Click here for more information!
The annual salary for this role is 81,000 CAD – 109,000 CAD plus any applicable bonus (Actual salaries will vary and will be based on various factors, such as skill, experience and qualification for the role.)
US applicants: CNH Industrial is an equal opportunity employer. This company considers candidates regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. Applicants can learn more about their rights by viewing the federal “EEO is the Law” poster here. CNH Industrial participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. You can view additional information here.
If you need reasonable accommodation with the application process, please contact us at narecruitingmailbox@cnh.com.
Canada applicants: CNH Industrial is an equal opportunity employer. This company considers candidates regardless of race, colour, religion, sex, sexual orientation, gender identity, nationality, place of origin, disability, marital status, family status, age, or any other ground prohibited by applicable provincial human rights legislation.
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